After gaining 500 agencies, SharpSpring is clearly on the radar of the company's larger competitors such as Hubspot and Marketo.
Hubspot even sent out a survey (below) to their agencies asking them what they like about SharpSpring.
"So, in the spirit of openness, here are the top 10 reasons we think we’ve been so successful so quickly:sSharpSpring doesn’t compete with marketing agencies. Instead, we built our entire company around them.Marketing agencies are our customers, and we believe a marketing agency’s customers are theirs – not ours. We don’t insert ourselves into the agency-client relationship.We don’t believe agencies can thrive if half of their clients’ money goes to a marketing automation provider.SharpSpring agencies typically pay less than 1/10th the cost of a typical HubSpot license (or Marketo, Act-On, Pardot, etc.) for full marketing automation with zero sacrifices. That’s right – 1/10th the cost.Month-to-Month. SharpSpring doesn’t trap agencies in long-term annual contracts – if an agency is not happy, they can leave.We provide agencies with a rebrandable, white-labeled platform that reinforces the agency’s brand (not our own) with their clients.SharpSpring agencies get a single sign-on platform with client management features designed to make things easy and hassle free.We work our asses off to support our agency partners. That support is unlimited and 100% free.We work hard to be innovative. We launched our integrated, free CRM more than a year ahead of HubSpot, and we remain the only platform with fully integrated call tracking for businesses that get leads by phone as well as by form.We run an open company and listen to our partners carefully. All of our agency partners have my cell phone number and know they can call me with a good idea or just to let me know we screwed up. We try to incorporate the former, and fix the latter."
The above was written by SharpSpring Founder and now SMTP's president, Rick Carlson
The buyout scenario in my thesis is growing into more of a possibility each day.
SMTP was the focus of our last research report, and our latest recorded CEO / CFO interview.